Check out the new business books!
To the right you'll find a bevy of new books that the library has purchased most recently.
Recommended New Business Books
Recommended New Business Books
A framework for marketing management (3rd ed.)
Kotler, Philip. (2007)
Call #: HF5415.13 .K636 2007
Subject: Marketing --Management.
From the Publisher: Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects.
Development of marketing strategies, market demand and environments, creating customer value, analysis of consumer markets, market segmentation, brand loyalty, the Product Life Cycle, managing mass communication, and marketing management in the global economy.
This text is for companies, groups, and individuals who want to adapt their marketing strategies and management to the marketplace of the twenty-first century.
Accounting (22nd ed.)
Warren, Carl S. (2007)
Call #: HF5635 .F386 2007
Subject: Accounting.
From the Publisher: The most successful higher education text of all time keeps getting better. The authors adapt their proven approach to accounting's evolving role in business and use the preparation of financial statements as the framework for understanding what accounting is all about.
Accounting : text and cases (12th ed.)
Anthony, Robert N. (2007)
Call #: HF5635 .A69 2007
Subject: Accounting.
From the Publisher: Accounting: Text & Cases, by Anthony, Hawkins, and Merchant covers both financial and managerial accounting as well as broader managerial issues. Chapters 1 -14 cover financial accounting, while Chapters 15-21 cover management accounting, and Chapters 22-28 focus on broader issues of control and corporate strategy. The approximately 120 cases that make up most of the end of chapter material are a combination of classic Harvard style cases and extended problems, with 10 completely new cases added to the 12th edition. Accounting: Text and Cases is a product of lifelong dedication to the discipline of accounting, and users of the book benefit from a breadth of experience that is sure to enrich your course and your students.
Accounting information systems (5th ed.)
Hall, James A. (2007)
Call #: HF5679 .H26 2007
Subject: Information storage and retrieval systems--Accounting.
From the Publisher: ACCOUNTING INFORMATION SYSTEMS, 5th Edition provides thorough and up-to-date coverage of accounting information systems and related technologies. It features an early presentation of transaction cycles plus a special emphasis on ethics, fraud, and the modern manufacturing environment. The book's focus is on the needs and responsibilities of accountants as end users of systems, systems designers, and auditors. This latest edition provides complete integrated coverage of Sarbanes-Oxley as it effects internal controls and other relevant topics affected by this legislation, as well as re-organized discussion of transaction cycles that make the balance between manual and computer based systems more apparent.
Anderson’s business law and the legal environment : comprehensive volume (20th ed.)
Twomey, David P. (2008)
Call #: KF888 .A442 2008
Subject: Business law
From the Publisher: Not only helping you to ace your business law course, ANDERSON'S BUSINESS LAW AND THE LEGAL ENVIRONMENT, COMPREHENSIVE VOLUME, 20th Edition, also provides the information and resources to assist you in studying for the CPA exam. The #1 business law text with summarized cases on the market today, this top-selling book helps you grasp key legal concepts and principles, reinforcing your understanding with applications and examples of real-world dilemmas, issues, and problems. Current, comprehensive, easy-to-understand and fascinating to read, ANDERSON'S BUSINESS LAW will help you prepare you for every class lecture and give you all the resources you need to do your best on exams.
Atlas of global development
World Bank (2007)
Call #: G1046.G1 A85 2007
Subject: Globalization --Statistics.
From the Publisher: The Atlas of Global Development: A Visual Guide to the World’s Greatest Challenges has the goal of presenting some of the world’s development challenges by translating data into understandable maps. The atlas illustrates the eight Millennium Development Goals (MDGs) that member nations of the United Nations (UN) have agreed to achieve by 2015. The goals range from halving world poverty through halting the spread of AIDS to providing universal primary education.
Social, economic, and environmental issues are presented through world maps, tables, graphs, text and photographs. Drawing on data from the World Bank's World Development Indicators, the book compares social indicators like life expectancy, infant mortality, safe water, population, growth, poverty, and energy efficiency. The book has been published as a resource by the Bank since 1966, but this 37th edition covers a broader range of topics than its predecessors, according to the World Bank Office of Publications.
Bodie/Essentials of investments (7th ed.)
Bodie, Zvi. (2008)
Call #: HG4521 .B563 2008
Subject: Investments.
From the Publisher: The market leading Essentials of Investments, 7e by Bodie, Kane and Marcus is an undergraduate textbook on investment analysis, presenting the practical applications of investment theory to convey insights of practical value. The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. Essentials maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships).
Bribery and extortion : undermining business, governments, and security
Wrage, Alexandra Addison (2007)
Call #: HV6301 .W73 2007
Subject: International business enterprises --Corrupt practices.
From the Publisher: Bribery plays a significant role in international criminal activity. Terrorists pay bribes. Money-launderers pay bribes. Those who traffic in people, narcotics, and illegal arms pay bribes. People pay immigration officers not to ask, customs officials not to inspect, and police officers not to investigate. Bribes follow patterns that are not at all mysterious to the officials, salesmen, and citizens who seek them and pay them. Using a series of international cases, Wrage examines bribery, peeling back the mystique and ambiguity and exposing the very simple transactions that lie beneath. She shows how these seemingly everyday transactions can affect security, democratization, and human aid. Examples from around the world help to illustrate the nature of the problem and efforts at combating it.
Business : its legal, ethical, and global environment (8th ed.)
Jennings, Marianne. (2009)
Call #: KF889.3 .J46 2009
Subject: Business ethics--business law
From the Publisher: Offering the best preparation for future managers, Business: Its Legal, Ethical, & Global Environment, 8e, teaches you how to understand and apply legal and ethical concepts to real business. Going further than simply introducing you to the legal environment, this text offers the most comprehensive and integrated approach to exploring the intersection of law, business strategy, and ethics. It provides thorough coverage of relevant legal issues in the context of practical business examples—and includes almost 300 real-world applications! Almost every page illustrates the clear relevance of chapter concepts to issues you will face in the real world. Intriguing cases and critical-thinking exercises motivate you to apply law and ethics to real business scenarios.
Business and professional communication : plans, processes, and performance (4th ed.)
DiSanza, James R. (2009)
Call #: HF5718 .D59 2009
Subject: Business communication.
Synopsis: Written for business students who have taken a basic course in oral communication, this textbook introduces strategies for preparing and delivering technical, proposal, and sales style presentations. The opening chapters discuss the employment interview, listening and feedback in organization relationships, interpersonal politics, and decision making in group meetings. Annotation ©2004 Book News, Inc., Portland, OR
Business research methods (10th ed.)
Cooper, Donald R. (2008)
Call #: HD30.4 .C655 2008
Subject: Industrial management --Research.
From the Publusher: In its Anniversary 10th Edition, authors Cooper and Schindler continue to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of business research topics – including the best coverage of questionnaire design – backed by solid theory. The authors are successful marketing research consultants; their expertise is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found in the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.
Consumer behavior (9th ed.)
Schiffman, Leon G. (2007)
Call #: HF5415.32 .S35 2007
Subject: Consumer behavior.
From the Publisher: With a strong empirical and market segmentation approach, this book focuses on how the Internet has changed the way people obtain information about potential purchases, giving readers the most up-to-date material on how technology is changing their lives as consumers. The Thirty-two mini-cases help readers learn by applying the theory, drawing on current business news to demonstrate specific consumer behavior concepts.
This edition now includes thirty-two Active Learning mini-cases. A clear consumer decision making model is set out in each chapter to facilitate learning–presented in the first chapter, this model serves as a structural framework for the concepts–the building blocks–examined in the following chapters. The book's final chapter ties all of these concepts together so readers see the interrelationships and relevance of individual concepts to consumer decision-making.
For those studying consumer behavior and/or marketing.
Consumer behavior : building marketing strategy (10th ed.)
Del I. Hawkins, David L. Mothersbaugh, Roger J. Best (2007)
Call #: HF5415.33.U6 C653 2007
Subject: Consumer behavior --United States.
From the Publisher: Consumer Behavior, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.
Corporate information strategy and management : text and cases (7th ed.)
Applegate, Lynda M. (2007)
Call #: HD30.2 .A65 2007
Subject: Information technology --Management.
From the Publisher: Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
Crafting and executing strategy : text and readings (15th ed.)
Thompson, Arthur A. (2007)
Call #: HD30.28 .T525 2007
Subject: Business planning.
From the Publisher: Thompson, Strickland and Gamble's, CRAFTING AND EXECUTING STRATEGY, 15e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. This paperback version of the text does not contain any cases, but it does include 21 readings from noted business writers that support the concepts in the main text portion.
Crafting and executing strategy : the quest for competitive advantage : concepts and cases
(16th ed.)
Thompson, Arthur A. (2008)
Call #: HD30.28 .T53 2008
Subject: Strategic planning.
From the Publisher: Thompson, Strickland and Gamble's, CRAFTING AND EXECUTING STRATEGY, presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. This paperback version of the text does not contain any cases, but it does include 21 readings from noted business writers that support the concepts in the main text portion.
Database systems : design, implementation, and management (7th ed.)
Rob, Peter (2007)
Call #: QA76.9.D26 R62 2007
Subject: Databases.
From the Publisher: Database Systems: Design, Implementation, and Management, Seventh Edition is one of the most comprehensive database textbooks available. The proven success of database design treatment is sustained and further improved in this revision. The proven Parts organizations streamline the chapter coverage, so it is an ideal choice for your classroom. Each Part opens with a new business vignette, which provides real world examples to engage your students. The new edition includes updates in every chapter as well as added exercises and cases. There are new chapters such as Advanced Modeling Concepts, Database Performance Tuning and Query Optimization, and Database Connectivity and Web Development. In the seventh edition you will find examples of database usage, which highlights eBAY for compelling context. In our new Query Optimization chapter, we cover database performance tuning concepts, index selectivity and SQL coding practices. There is added EERD coverage such as clusters and subtype discriminator attributes. With the authors' strong writing style and outstanding balance of theory and practice, this is just a small sampling of the improvements we have made to the new edition of Database Systems: Design, Implementation, and Management by Peter Rob and Carlos Coronel.
Economics : principles, problems, and policies (17th ed.)
McConnell, Campbell R. (2008)
Call #: HB171.5 .M47 2008
Subject: Economics.
Synopsis: This textbook begins with an introduction to economics and the economy, and then moves on to discuss topics like macroeconomic measurement, macroeconomic models, fiscal policy, money and banking, monetary policy, long-run perspectives and macroeconomics debates, microeconomics of product markets, resource markets, the microeconomics of government, microeconomic issues and policies, and international economics and the world economy. A software package including video tutorials is also included. McConnell taught at the University of Nebraska-Lincoln. Brue teaches at Pacific Lutheran University. Annotation ©2004 Book News, Inc., Portland, OR
Elementary statistics : a step by step approach : a brief version (4th ed.)
Bluman, Allan G. (2008)
Call #: QA276.12 .B585 2008
Subject: Statistics --Textbooks.
From the Publisher: Elementary Statistics: A Brief Version, is a shorter version of the popular text Elementary Statistics: A Step by Step Approach, 5th edition. This softcover edition includes all the features of the longer book, but is designed for a course in which the time available limits the number of topics covered. The book is written for general beginning statistics courses with a basic algebra prerequisite. The book use a non-theoretical approach, explaining concepts intuitively and teaching problem solving through worked examples step-by-step.
Essentials of investments (6th ed.)
Bodie, Zvi (2007)
Call #: HG4521 .B563 2007
Subject: Investments.
From the Publisher: The market leading Essentials of Investments, by Bodie, Kane and Marcus is an undergraduate textbook on investment analysis, presenting the practical applications of investment theory to convey insights of practical value. The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. Essentials maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships).
Essentials of managerial finance (14th ed.)
Besley, Scott. (2008)
Call #: HG4026 .W448 2008
Subject: Corporations --Finance.
From the Publisher: Trust the book that has already helped hundreds of thousands of students like you understand the importance of managerial finance theory and the practical impact these principles have on business today. This leading ESSENTIALS OF MANAGERIAL FINANCE, 14e offers a well-written, understandable, complete introduction that equips you with the basic financial management tools you need for business success. This edition's 18 chapters cover all the topics you need, including accounting statements, security markets, interest rates, taxes, risk analysis, time value of money, and the basics of security valuation. As practical as it is thorough, this edition's clear, concise, proven presentation style blends theory with a practical application of what you've learned. Actual industry examples show how financial principles operate within businesses throughout the world. This edition highlights topics of growing importance in business today, such as multinational finance and resolving ethical dilemma. An emphasis on Excel and the use of financial calculators prepares you to effectively use these important financial tools. Chapter openers, self-tests throughout each chapter, and useful chapter summaries ensure you understand and can connect financial management to today's business world. Thomson ONE: Business School Edition, packaged free with each new text, gives you access to the same research tools that finance professionals use everyday. You can further maximize your study time and efficiently complete assignments with this edition's innovative new ThomsonNOW' online learning system that helps you focus on the areas of managerial finance you still need to master with multimedia tools andtutorials that prepare you for success.
Essentials of marketing research (3rd ed.)
Zikmund, William G. (2007)
Call #: HF5415.2 .Z537 2007
Subject: Marketing research.
From the Publisher: Don't think of yourself as a student, think of yourself as a manager. ESSENTIALS OF MARKETING RESEARCH puts you in the driver's seat with the latest information on how to harness the design, collection, analysis, and reporting of data to enhance your company's profits. This is a perfect marketing textbook for acing the class and a dependable resource for the future.
Essentials of organizational behavior (9th ed.)
Robbins, Stephen P. (2008)
Call #: HD58.7 .R6 2008
Subject: Organizational behavior.
Synopsis: With updated examples and research but purposely minus such learning aids as review questions, this iteration meets its goal of offering an alternative to much lengthier texts in the organizational behavior field. Robbins (San Diego State U.) discusses OB topics relating to ethics, diversity, and globalization throughout rather than in stand-alone chapters. The organizational culture section includes a discussion of workplace spirituality. A companion Web site and other supplements are available. The last edition appeared in 2000, and the first in 1992—or at least, those are the "copyright years"; the 2003 that appears almost a full year early on this edition indicates that the publisher stretches the truth on this score. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Ethics and the conduct of business
Boatright, John Raymond (2007)
Call #: HF5387 .B6 2007
Subject: Business ethics.
Synopsis: Focusing on ethical issues facing corporate managers making decisions that impact employees, customers, or the general public, this textbook presents a moral theory that rests on concepts from Bentham's utilitarianism, Kant's moral imperative, and other philosophical perspectives and applies it to ethical problems that arise in the business world. These issues include whistle-blowing; trade secrets and conflict of interest; privacy; discrimination and affirmative action; women and family issues; unjust dismissal; marketing, advertising, and product safety; occupational health and safety; finance; corporate responsibility and governance; and international business. Annotation c. Book News, Inc., Portland, OR
Firms of endearment : how world-class companies profit from passion and purpose
Sisodia, Rajendra (2007)
Call #: HD30.28 .S478 2007
Subject: Business planning.
From the Publisher: It's a fact: People are increasingly searching for higher meaning in their lives, not just more possessions. This trend is transforming the marketplace, the workplace, and the very soul of capitalism. Increasingly, today's most successful companies are those who've brought love, joy, authenticity, empathy, and soulfulness into their businesses: companies that deliver emotional, experiential, and social value, not just profits. Firms of Endearment illuminates this: the most fundamental transformation in capitalism since Adam Smith. It's not a book about corporate social responsibility: it's about building companies that can sustain success in a radically new era. It's about great companies like IDEO and IKEA, Commerce Bank and Costco, Wegmans and Whole Foods: how they've earned powerful loyalty and affection from all their stakeholders, while achieving stock performance that is truly breathtaking. It's about gaining "share of heart," not just share of wallet. It's about aligning the interests of all your stakeholders, not just juggling them. It's about understanding how the "new rules of capitalism" mirror the self-actualization focus of our aging society. It's about building companies that leave the world a better place. Most of all, it's about why you must do all this, or risk being left in the dust... and how to get there from wherever you are now.
Fundamentals of financial management (5th ed.)
Brigham, Eugene F. (2007)
Call #: HG4026 .B6693 2007
Subject: Financial management
From the Publisher: "Brigham/Houston: A Classic, redefined...because a classic never goes out of style." The market leader, Brigham/Houston, continues to grow in reputation and amount of users as the most effective approach for teaching the first undergraduate corporate finance course. The seamless, integrated ancillary package, still painstakingly prepared by the authors, is a hallmark of the Brigham/Houston package which reduces course preparation time for instructors and makes the subject more accessible for learners. New for this edition is the addition of iLrn Finance, an online student assessment and tutorial resource to help improve student performance.
Fundamentals of financial management (Concise 5th ed.)
Brigham, Eugene F. (2007)
Call #: HG4026 .B6693 2007
Subject: Corporations--Finance.
From the Publisher: "Brigham/Houston: A Classic, redefined...because a classic never goes out of style." The market leader, Brigham/Houston, continues to grow in reputation and amount of users as the most effective approach for teaching the first undergraduate corporate finance course. This Concise version of the extremely successful, Brigham/Houston-Fundamentals of Financial Management, contains the same level of topical rigor while also reflecting the latest in theory, research, real-world examples, and use of technology as Fundamentals. The seamless, integrated ancillary package, still painstakingly prepared by the authors, is a hallmark of the Brigham/Houston package which reduces course preparation time for instructors and makes the subject more accessible for learners. New for this edition is the addition of iLrn Finance, an online student assessment and tutorial resource to help improve student performance. Additionally, access to Thomson ONE - Business School Edition, an online financial database that students can use to complete projects or select end of chapter exercises, is included with each new text.
Fundamentals of human resource management (9th ed.)
DeCenzo, David A. (2007)
Call #: HF5549 .D396 2007
Subject: Personnel management.
From the Publisher: Written in a clear, lively, concise, and conversational style, this book addresses the most critical issues in human resource management (HRM). The authors achieves a delicate balance between basic HRM functions and the new world of HRM. Their new ninth edition focuses on a broad-based market, helping you build a strong foundation in the essential elements of HRM. Relevant HR topics that are making news today are also covered, such as work benefits, drug testing, minimum wages, stock options and more. Instructors -- Use this book with WileyPLUS, an integrated suite of teaching and learning resources, to help your students reach their full potential. You and your students will get an online version of this textbook, homework management tools, interactive presentation resources, and more. Visit wiley.com/college/wileyplus or contact your Wiley representative for more information.
Global business today (5th ed.)
Hill, Charles W. L. (2008)
Call #: HD62.4 .H548 2008
Subject: International business
From the Publisher: Charles Hill's Global Business Today, has become an established text in the International Business market for its excellent, but concise coverage of the key global issues including the cultural context for global business, cross-border trade and investment, the global monetary system and competition in the global environment. GBT's concise chapters give a general introduction to international business - emphasizing the environmental factors, with less coverage of operations. Charles Hill is renowned for his attention to research trends and that is evident in Global Business Today, through a variety of real world examples and cases from small, medium, and large companies throughout the world.
A framework for marketing management (3rd ed.)
Kotler, Philip. (2007)
Call #: HF5415.13 .K636 2007
Subject: Marketing --Management.
From the Publisher: Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects.
Development of marketing strategies, market demand and environments, creating customer value, analysis of consumer markets, market segmentation, brand loyalty, the Product Life Cycle, managing mass communication, and marketing management in the global economy.
This text is for companies, groups, and individuals who want to adapt their marketing strategies and management to the marketplace of the twenty-first century.
Accounting (22nd ed.)
Warren, Carl S. (2007)
Call #: HF5635 .F386 2007
Subject: Accounting.
From the Publisher: The most successful higher education text of all time keeps getting better. The authors adapt their proven approach to accounting's evolving role in business and use the preparation of financial statements as the framework for understanding what accounting is all about.
Accounting : text and cases (12th ed.)
Anthony, Robert N. (2007)
Call #: HF5635 .A69 2007
Subject: Accounting.
From the Publisher: Accounting: Text & Cases, by Anthony, Hawkins, and Merchant covers both financial and managerial accounting as well as broader managerial issues. Chapters 1 -14 cover financial accounting, while Chapters 15-21 cover management accounting, and Chapters 22-28 focus on broader issues of control and corporate strategy. The approximately 120 cases that make up most of the end of chapter material are a combination of classic Harvard style cases and extended problems, with 10 completely new cases added to the 12th edition. Accounting: Text and Cases is a product of lifelong dedication to the discipline of accounting, and users of the book benefit from a breadth of experience that is sure to enrich your course and your students.
Accounting information systems (5th ed.)
Hall, James A. (2007)
Call #: HF5679 .H26 2007
Subject: Information storage and retrieval systems--Accounting.
From the Publisher: ACCOUNTING INFORMATION SYSTEMS, 5th Edition provides thorough and up-to-date coverage of accounting information systems and related technologies. It features an early presentation of transaction cycles plus a special emphasis on ethics, fraud, and the modern manufacturing environment. The book's focus is on the needs and responsibilities of accountants as end users of systems, systems designers, and auditors. This latest edition provides complete integrated coverage of Sarbanes-Oxley as it effects internal controls and other relevant topics affected by this legislation, as well as re-organized discussion of transaction cycles that make the balance between manual and computer based systems more apparent.
Anderson’s business law and the legal environment : comprehensive volume (20th ed.)
Twomey, David P. (2008)
Call #: KF888 .A442 2008
Subject: Business law
From the Publisher: Not only helping you to ace your business law course, ANDERSON'S BUSINESS LAW AND THE LEGAL ENVIRONMENT, COMPREHENSIVE VOLUME, 20th Edition, also provides the information and resources to assist you in studying for the CPA exam. The #1 business law text with summarized cases on the market today, this top-selling book helps you grasp key legal concepts and principles, reinforcing your understanding with applications and examples of real-world dilemmas, issues, and problems. Current, comprehensive, easy-to-understand and fascinating to read, ANDERSON'S BUSINESS LAW will help you prepare you for every class lecture and give you all the resources you need to do your best on exams.
Atlas of global development
World Bank (2007)
Call #: G1046.G1 A85 2007
Subject: Globalization --Statistics.
From the Publisher: The Atlas of Global Development: A Visual Guide to the World’s Greatest Challenges has the goal of presenting some of the world’s development challenges by translating data into understandable maps. The atlas illustrates the eight Millennium Development Goals (MDGs) that member nations of the United Nations (UN) have agreed to achieve by 2015. The goals range from halving world poverty through halting the spread of AIDS to providing universal primary education.
Social, economic, and environmental issues are presented through world maps, tables, graphs, text and photographs. Drawing on data from the World Bank's World Development Indicators, the book compares social indicators like life expectancy, infant mortality, safe water, population, growth, poverty, and energy efficiency. The book has been published as a resource by the Bank since 1966, but this 37th edition covers a broader range of topics than its predecessors, according to the World Bank Office of Publications.
Bodie/Essentials of investments (7th ed.)
Bodie, Zvi. (2008)
Call #: HG4521 .B563 2008
Subject: Investments.
From the Publisher: The market leading Essentials of Investments, 7e by Bodie, Kane and Marcus is an undergraduate textbook on investment analysis, presenting the practical applications of investment theory to convey insights of practical value. The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. Essentials maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships).
Bribery and extortion : undermining business, governments, and security
Wrage, Alexandra Addison (2007)
Call #: HV6301 .W73 2007
Subject: International business enterprises --Corrupt practices.
From the Publisher: Bribery plays a significant role in international criminal activity. Terrorists pay bribes. Money-launderers pay bribes. Those who traffic in people, narcotics, and illegal arms pay bribes. People pay immigration officers not to ask, customs officials not to inspect, and police officers not to investigate. Bribes follow patterns that are not at all mysterious to the officials, salesmen, and citizens who seek them and pay them. Using a series of international cases, Wrage examines bribery, peeling back the mystique and ambiguity and exposing the very simple transactions that lie beneath. She shows how these seemingly everyday transactions can affect security, democratization, and human aid. Examples from around the world help to illustrate the nature of the problem and efforts at combating it.
Business : its legal, ethical, and global environment (8th ed.)
Jennings, Marianne. (2009)
Call #: KF889.3 .J46 2009
Subject: Business ethics--business law
From the Publisher: Offering the best preparation for future managers, Business: Its Legal, Ethical, & Global Environment, 8e, teaches you how to understand and apply legal and ethical concepts to real business. Going further than simply introducing you to the legal environment, this text offers the most comprehensive and integrated approach to exploring the intersection of law, business strategy, and ethics. It provides thorough coverage of relevant legal issues in the context of practical business examples—and includes almost 300 real-world applications! Almost every page illustrates the clear relevance of chapter concepts to issues you will face in the real world. Intriguing cases and critical-thinking exercises motivate you to apply law and ethics to real business scenarios.
Business and professional communication : plans, processes, and performance (4th ed.)
DiSanza, James R. (2009)
Call #: HF5718 .D59 2009
Subject: Business communication.
Synopsis: Written for business students who have taken a basic course in oral communication, this textbook introduces strategies for preparing and delivering technical, proposal, and sales style presentations. The opening chapters discuss the employment interview, listening and feedback in organization relationships, interpersonal politics, and decision making in group meetings. Annotation ©2004 Book News, Inc., Portland, OR
Business research methods (10th ed.)
Cooper, Donald R. (2008)
Call #: HD30.4 .C655 2008
Subject: Industrial management --Research.
From the Publusher: In its Anniversary 10th Edition, authors Cooper and Schindler continue to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of business research topics – including the best coverage of questionnaire design – backed by solid theory. The authors are successful marketing research consultants; their expertise is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found in the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.
Consumer behavior (9th ed.)
Schiffman, Leon G. (2007)
Call #: HF5415.32 .S35 2007
Subject: Consumer behavior.
From the Publisher: With a strong empirical and market segmentation approach, this book focuses on how the Internet has changed the way people obtain information about potential purchases, giving readers the most up-to-date material on how technology is changing their lives as consumers. The Thirty-two mini-cases help readers learn by applying the theory, drawing on current business news to demonstrate specific consumer behavior concepts.
This edition now includes thirty-two Active Learning mini-cases. A clear consumer decision making model is set out in each chapter to facilitate learning–presented in the first chapter, this model serves as a structural framework for the concepts–the building blocks–examined in the following chapters. The book's final chapter ties all of these concepts together so readers see the interrelationships and relevance of individual concepts to consumer decision-making.
For those studying consumer behavior and/or marketing.
Consumer behavior : building marketing strategy (10th ed.)
Del I. Hawkins, David L. Mothersbaugh, Roger J. Best (2007)
Call #: HF5415.33.U6 C653 2007
Subject: Consumer behavior --United States.
From the Publisher: Consumer Behavior, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.
Corporate information strategy and management : text and cases (7th ed.)
Applegate, Lynda M. (2007)
Call #: HD30.2 .A65 2007
Subject: Information technology --Management.
From the Publisher: Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
Crafting and executing strategy : text and readings (15th ed.)
Thompson, Arthur A. (2007)
Call #: HD30.28 .T525 2007
Subject: Business planning.
From the Publisher: Thompson, Strickland and Gamble's, CRAFTING AND EXECUTING STRATEGY, 15e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. This paperback version of the text does not contain any cases, but it does include 21 readings from noted business writers that support the concepts in the main text portion.
Crafting and executing strategy : the quest for competitive advantage : concepts and cases
(16th ed.)
Thompson, Arthur A. (2008)
Call #: HD30.28 .T53 2008
Subject: Strategic planning.
From the Publisher: Thompson, Strickland and Gamble's, CRAFTING AND EXECUTING STRATEGY, presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. This paperback version of the text does not contain any cases, but it does include 21 readings from noted business writers that support the concepts in the main text portion.
Database systems : design, implementation, and management (7th ed.)
Rob, Peter (2007)
Call #: QA76.9.D26 R62 2007
Subject: Databases.
From the Publisher: Database Systems: Design, Implementation, and Management, Seventh Edition is one of the most comprehensive database textbooks available. The proven success of database design treatment is sustained and further improved in this revision. The proven Parts organizations streamline the chapter coverage, so it is an ideal choice for your classroom. Each Part opens with a new business vignette, which provides real world examples to engage your students. The new edition includes updates in every chapter as well as added exercises and cases. There are new chapters such as Advanced Modeling Concepts, Database Performance Tuning and Query Optimization, and Database Connectivity and Web Development. In the seventh edition you will find examples of database usage, which highlights eBAY for compelling context. In our new Query Optimization chapter, we cover database performance tuning concepts, index selectivity and SQL coding practices. There is added EERD coverage such as clusters and subtype discriminator attributes. With the authors' strong writing style and outstanding balance of theory and practice, this is just a small sampling of the improvements we have made to the new edition of Database Systems: Design, Implementation, and Management by Peter Rob and Carlos Coronel.
Economics : principles, problems, and policies (17th ed.)
McConnell, Campbell R. (2008)
Call #: HB171.5 .M47 2008
Subject: Economics.
Synopsis: This textbook begins with an introduction to economics and the economy, and then moves on to discuss topics like macroeconomic measurement, macroeconomic models, fiscal policy, money and banking, monetary policy, long-run perspectives and macroeconomics debates, microeconomics of product markets, resource markets, the microeconomics of government, microeconomic issues and policies, and international economics and the world economy. A software package including video tutorials is also included. McConnell taught at the University of Nebraska-Lincoln. Brue teaches at Pacific Lutheran University. Annotation ©2004 Book News, Inc., Portland, OR
Elementary statistics : a step by step approach : a brief version (4th ed.)
Bluman, Allan G. (2008)
Call #: QA276.12 .B585 2008
Subject: Statistics --Textbooks.
From the Publisher: Elementary Statistics: A Brief Version, is a shorter version of the popular text Elementary Statistics: A Step by Step Approach, 5th edition. This softcover edition includes all the features of the longer book, but is designed for a course in which the time available limits the number of topics covered. The book is written for general beginning statistics courses with a basic algebra prerequisite. The book use a non-theoretical approach, explaining concepts intuitively and teaching problem solving through worked examples step-by-step.
Essentials of investments (6th ed.)
Bodie, Zvi (2007)
Call #: HG4521 .B563 2007
Subject: Investments.
From the Publisher: The market leading Essentials of Investments, by Bodie, Kane and Marcus is an undergraduate textbook on investment analysis, presenting the practical applications of investment theory to convey insights of practical value. The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. Essentials maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships).
Essentials of managerial finance (14th ed.)
Besley, Scott. (2008)
Call #: HG4026 .W448 2008
Subject: Corporations --Finance.
From the Publisher: Trust the book that has already helped hundreds of thousands of students like you understand the importance of managerial finance theory and the practical impact these principles have on business today. This leading ESSENTIALS OF MANAGERIAL FINANCE, 14e offers a well-written, understandable, complete introduction that equips you with the basic financial management tools you need for business success. This edition's 18 chapters cover all the topics you need, including accounting statements, security markets, interest rates, taxes, risk analysis, time value of money, and the basics of security valuation. As practical as it is thorough, this edition's clear, concise, proven presentation style blends theory with a practical application of what you've learned. Actual industry examples show how financial principles operate within businesses throughout the world. This edition highlights topics of growing importance in business today, such as multinational finance and resolving ethical dilemma. An emphasis on Excel and the use of financial calculators prepares you to effectively use these important financial tools. Chapter openers, self-tests throughout each chapter, and useful chapter summaries ensure you understand and can connect financial management to today's business world. Thomson ONE: Business School Edition, packaged free with each new text, gives you access to the same research tools that finance professionals use everyday. You can further maximize your study time and efficiently complete assignments with this edition's innovative new ThomsonNOW' online learning system that helps you focus on the areas of managerial finance you still need to master with multimedia tools andtutorials that prepare you for success.
Essentials of marketing research (3rd ed.)
Zikmund, William G. (2007)
Call #: HF5415.2 .Z537 2007
Subject: Marketing research.
From the Publisher: Don't think of yourself as a student, think of yourself as a manager. ESSENTIALS OF MARKETING RESEARCH puts you in the driver's seat with the latest information on how to harness the design, collection, analysis, and reporting of data to enhance your company's profits. This is a perfect marketing textbook for acing the class and a dependable resource for the future.
Essentials of organizational behavior (9th ed.)
Robbins, Stephen P. (2008)
Call #: HD58.7 .R6 2008
Subject: Organizational behavior.
Synopsis: With updated examples and research but purposely minus such learning aids as review questions, this iteration meets its goal of offering an alternative to much lengthier texts in the organizational behavior field. Robbins (San Diego State U.) discusses OB topics relating to ethics, diversity, and globalization throughout rather than in stand-alone chapters. The organizational culture section includes a discussion of workplace spirituality. A companion Web site and other supplements are available. The last edition appeared in 2000, and the first in 1992—or at least, those are the "copyright years"; the 2003 that appears almost a full year early on this edition indicates that the publisher stretches the truth on this score. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Ethics and the conduct of business
Boatright, John Raymond (2007)
Call #: HF5387 .B6 2007
Subject: Business ethics.
Synopsis: Focusing on ethical issues facing corporate managers making decisions that impact employees, customers, or the general public, this textbook presents a moral theory that rests on concepts from Bentham's utilitarianism, Kant's moral imperative, and other philosophical perspectives and applies it to ethical problems that arise in the business world. These issues include whistle-blowing; trade secrets and conflict of interest; privacy; discrimination and affirmative action; women and family issues; unjust dismissal; marketing, advertising, and product safety; occupational health and safety; finance; corporate responsibility and governance; and international business. Annotation c. Book News, Inc., Portland, OR
Firms of endearment : how world-class companies profit from passion and purpose
Sisodia, Rajendra (2007)
Call #: HD30.28 .S478 2007
Subject: Business planning.
From the Publisher: It's a fact: People are increasingly searching for higher meaning in their lives, not just more possessions. This trend is transforming the marketplace, the workplace, and the very soul of capitalism. Increasingly, today's most successful companies are those who've brought love, joy, authenticity, empathy, and soulfulness into their businesses: companies that deliver emotional, experiential, and social value, not just profits. Firms of Endearment illuminates this: the most fundamental transformation in capitalism since Adam Smith. It's not a book about corporate social responsibility: it's about building companies that can sustain success in a radically new era. It's about great companies like IDEO and IKEA, Commerce Bank and Costco, Wegmans and Whole Foods: how they've earned powerful loyalty and affection from all their stakeholders, while achieving stock performance that is truly breathtaking. It's about gaining "share of heart," not just share of wallet. It's about aligning the interests of all your stakeholders, not just juggling them. It's about understanding how the "new rules of capitalism" mirror the self-actualization focus of our aging society. It's about building companies that leave the world a better place. Most of all, it's about why you must do all this, or risk being left in the dust... and how to get there from wherever you are now.
Fundamentals of financial management (5th ed.)
Brigham, Eugene F. (2007)
Call #: HG4026 .B6693 2007
Subject: Financial management
From the Publisher: "Brigham/Houston: A Classic, redefined...because a classic never goes out of style." The market leader, Brigham/Houston, continues to grow in reputation and amount of users as the most effective approach for teaching the first undergraduate corporate finance course. The seamless, integrated ancillary package, still painstakingly prepared by the authors, is a hallmark of the Brigham/Houston package which reduces course preparation time for instructors and makes the subject more accessible for learners. New for this edition is the addition of iLrn Finance, an online student assessment and tutorial resource to help improve student performance.
Fundamentals of financial management (Concise 5th ed.)
Brigham, Eugene F. (2007)
Call #: HG4026 .B6693 2007
Subject: Corporations--Finance.
From the Publisher: "Brigham/Houston: A Classic, redefined...because a classic never goes out of style." The market leader, Brigham/Houston, continues to grow in reputation and amount of users as the most effective approach for teaching the first undergraduate corporate finance course. This Concise version of the extremely successful, Brigham/Houston-Fundamentals of Financial Management, contains the same level of topical rigor while also reflecting the latest in theory, research, real-world examples, and use of technology as Fundamentals. The seamless, integrated ancillary package, still painstakingly prepared by the authors, is a hallmark of the Brigham/Houston package which reduces course preparation time for instructors and makes the subject more accessible for learners. New for this edition is the addition of iLrn Finance, an online student assessment and tutorial resource to help improve student performance. Additionally, access to Thomson ONE - Business School Edition, an online financial database that students can use to complete projects or select end of chapter exercises, is included with each new text.
Fundamentals of human resource management (9th ed.)
DeCenzo, David A. (2007)
Call #: HF5549 .D396 2007
Subject: Personnel management.
From the Publisher: Written in a clear, lively, concise, and conversational style, this book addresses the most critical issues in human resource management (HRM). The authors achieves a delicate balance between basic HRM functions and the new world of HRM. Their new ninth edition focuses on a broad-based market, helping you build a strong foundation in the essential elements of HRM. Relevant HR topics that are making news today are also covered, such as work benefits, drug testing, minimum wages, stock options and more. Instructors -- Use this book with WileyPLUS, an integrated suite of teaching and learning resources, to help your students reach their full potential. You and your students will get an online version of this textbook, homework management tools, interactive presentation resources, and more. Visit wiley.com/college/wileyplus or contact your Wiley representative for more information.
Global business today (5th ed.)
Hill, Charles W. L. (2008)
Call #: HD62.4 .H548 2008
Subject: International business
From the Publisher: Charles Hill's Global Business Today, has become an established text in the International Business market for its excellent, but concise coverage of the key global issues including the cultural context for global business, cross-border trade and investment, the global monetary system and competition in the global environment. GBT's concise chapters give a general introduction to international business - emphasizing the environmental factors, with less coverage of operations. Charles Hill is renowned for his attention to research trends and that is evident in Global Business Today, through a variety of real world examples and cases from small, medium, and large companies throughout the world.
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